Training `oasis’ has personal touch

first_imgBUSINESS NAME: Oasis Personal Training BUSINESS ADDRESS: 22323 Sherman Way No. 6, Canoga Park, CA 91303 PHONE: (818) 340-0808 WEB SITE:, [email protected] AD Quality Auto 360p 720p 1080p Top articles1/5READ MOREChargers go winless in AFC West with season-ending loss in Kansas CityOWNER: Chris Rudy ESTABLISHED: 2005 NUMBER OF EMPLOYEES: Two, and four freelancers DESCRIBE YOUR BUSINESS: Oasis Personal Training is a unique private-training facility run by trainers, not corporate accountants. We don’t sell memberships to the public, but we offer customized training sessions and fun group classes to everyone from beginners to athletes and seniors. Our training includes exercise program design, nutritional counseling and ongoing assessment of goals. We also offer a variety of specialty training. IS THIS YOUR FIRST BUSINESS? No WHY DID YOU START THIS BUSINESS? There’s an obesity epidemic in our society today, and a lot of misinformation about health. Many people watch others working out, copy them and get hurt, or they get training advice that’s not appropriate for them. After working out at a big gym, I saw the need to create a more personal environment that focused on getting results for clients without all the distractions and hype. In 2004, I was a featured personal trainer on the Discovery Channel’s “National Body Challenge.” My client won the competition and lost 28 pounds in 12 weeks. After that success, I felt I had an opportunity to start my own business. WHERE DID YOU GET THE IDEA? It came to me that many gyms are like a big desert, with the masses just plodding along without direction. We’re Oasis Personal Training, a cool drink of water in the Los Angeles desert. HOW LONG WAS IT FROM CONCEPT TO OPENING? Six months. WHAT DID YOU DO DURING THAT TIME? I spent the time planning, finding a space to lease, building and decorating the space, creating a name and logo and outfitting our gym with the right equipment. WHAT WERE YOUR STARTUP COSTS AND HOW DID YOU FINANCE THE BUSINESS? About $25,000. We took out several loans that are now repaid. WHOM DID YOU RELY ON FOR ADVICE? The martial arts instructor that I learned from inspired me. I saw that he had a successful business by focusing on his students’ progress rather than on sales. WHAT HADN’T YOU CONSIDERED BEFORE OPENING? The high costs of running a business in Los Angeles. Another challenge today is getting people to walk in the door, and we’re focusing more on marketing. WHAT IS YOUR EXPECTED REVENUE THIS YEAR? $200,000 WHAT GOALS DO YOU HAVE FOR THE COMPANY? This year, we want to add on one more trainer and grow 20 (percent) to 30percent. In the future, I see our corporate training growing, as there is a way to reach people who need help more if employers get involved in sponsoring physical training for employees. It’s proven to save health costs for companies. With obesity and diabetes an increasing problem in the United States, I think the demand for personal training will only increase.160Want local news?Sign up for the Localist and stay informed Something went wrong. Please try again.subscribeCongratulations! You’re all set!last_img read more